The ghost in the GPS coordinatesThe city streets smell like wet concrete after a summer storm. I walk these blocks with a camera, but I am looking for the glitches…
The process for removing legacy black hat footprints from your map listingThe digital street level looks different when you know how to spot the glitches. I spent years as a…
The reinstatement war for lost visibilityBad citation removal requires a manual audit of the NAP data across the entire local search ecosystem to ensure that the primary Google Business Profile…
The long term fix for citation spam from previous campaignsI spent three months fighting a hard suspension for a plumbing client whose listing was nuked simply because they shared a…
The phantom records in the data aggregator vaultBusiness data fails to update because data aggregators like Data Axle or Foursquare maintain cached versions of your NAP (Name, Address, Phone). Google…
The smell of wet concrete always reminds me of the day the plumbing industry in downtown Chicago shifted. I spent three months fighting a hard suspension for a plumbing client…
The sidewalk smells like wet concrete and exhaust fumes after a morning rain. Most people look at a storefront and see a business; I look at a storefront and see…
Which Tools Actually Help Rank a Google Business Profile?I remember the smell of wet concrete after a heavy storm in downtown Chicago when I was chasing a ghost listing for…
I see the Map Pack like a long exposure shot of a city street at dusk. Most people see the bright lights of the storefronts; I see the motion blur…
The Exact Category Settings That Move Your Pin Closer to the TopI spent three months fighting a hard suspension for a plumbing client whose listing was nuked simply because they…